challenge

managing the multi-disciplinary design process for the functionality, look and feel and interaction at the same time. develop a product that meets the engineering block diagrams, while expressing the brand big idea around our interpretation of light, the physical substance that connects living environment and human emotion.

approach‍

the idea of Circle in circle, which uses two circular lenses and a planetary gear system to create a dynamic and unpredictable light projection in living space, echos its brand name and the ever-evolving human moods.

sense

The light projection is aiming at creating the sense of movement that reflects the real-time emotions. the Circle in circle idea is ubiquitously expressed in all forms of design and user experience.

well-being

The design allows user to customize their lighting effects according to personal feelings and narrative environments in order to create more vivid living scenarios.

cutting-edge

The product design utilizes cutting-edge technologies, such as metropolis light transport caustics simulation, procedural pattern generation and neural networks driven temporal-spatial noise reduction. These technologies enable fast and accurate design iterations, while maintaining realistic light effects simulations.